The Victoria Junior Chamber and the BDC have co-organized “Innobrand” since 2006. At its comeback in 2008, this event featured the “Innowall Competition” to recognize innovative on-line streaming videos and a seminar series that provided knowledge and experience-sharing related to internet marketing and advertising. The Organizers believed that these activities would help to arouse the brand awareness among SMEs on the one hand, and promote the use of Internet as an innovative avenue for brand-building on the other hand.
