Council in Action

The Kick-off of "Hong Kong ‧ IN ‧ Brand Greater Bay" Serial Activities Phase Two

BDC held a Press Conference on 5 June, 2024 to kick off the Hong Kong ‧ IN ‧ Brand Greater Bay”Serial Activities - Phrase Two (under the sponsorship of the Trade and Industrial Organisation Support Fund of Trade and Industry Department) . The Phase Two of the project will continue the theme of the first phase, closely following the arch-concepts of "Hong Kong ‧ In" and "Brand Greater Bay"  and goes further deeper into a representative Mainland City of the Greater Bay Area by organizing a serial of activities : Stage "Guangzhou Brandfest", a high-efficiency brand promotion campaign that consists of brand image showcase, interactive experience camps, stage performance and WeChat mini-programme, supplemented by compact but in-depth market research activities such as business tour, market review report, and experience sharing seminars, with an aim assist the Hong Kong industries to capitalising on the GBA development to sustain business growth, and leverage on branding strategies to enhance long-term competitiveness. Meanwhile, the BDC introduced the 8th Genaral Committee which lead by Mr Clavin Chan, MH, the Vice-Presidents of The Chinese Manufacturers' Association of Hong Kong, and five Vice Chairmen. 

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