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Hong Kong Emerging Brands & Hong Kong Emerging Service Brands



Brand

Hidee

Time of Establishment

2020

Company

Charming International (HK) Group Limited

Award (Year)

Hong Kong Emerging Brand (2022)

Main Product(s)

Frozen Marine Foods

Address

Flat B, 2/F, Kwai Fong Industrial Building, 9-15 Kwai Cheong Road, Kwai Chung, New Territories, Hong Kong

Tel No.

3615 1094

Fax No.

3705 1137

E-mail

charmingseabass2@gmail.com

Website

www.charminghidee.com

Track of Glory

Hidee firmly believes that the ocean is a "community of common destiny" made up of vast sea water, active fishes, a beautiful environment and human beings who pursue sustainable development. As a professional fishery products supplier, Hidee has established a complete and controllable supply chain system to ensure product quality and stability. Its products are farmed and caught fresh at the source base, processed in selfowned factory using flash freezing ultra-low temperature locking technology, and then put into the frozen warehouse for storage.

Hidee follows a one-stop business model that runs through product research and development, fish culture and distribution. In addition to actively participating in trade fairs, it has kept pace with the times and built up its own e-commerce platform. Hidee has also opened up new retail channels through capitalising on innovative technologies such as the mobile Internet, cold chain logistics and pioneering in the introduction of -18°C unmanned vending machines.

Hidee has endeavoured to provide the market with guaranteed foods, bring more choices to the public, and inject vitality into the industry and Hong Kong economy. At the same time, it has embarked on the forefront of the ESG trend by advocating the abandonment of traditional sea fishing and implementing aquaculture, taking forward its brand tenet of "promoting harmonious coexistence between human with the nature and building a sustainable environment".



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