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Hong Kong Top Brands



Brand

Tien Chu

Time of Establishment

1929

Company

The Tien Chu (Hong Kong) Company Limited

Award (Year)

Hong Kong Top Brand (2004)

Main Product(s)

MSG, Gourmet Powder, Seasoning Powder, Propolis, Seasoning Sauces

"Top Mark" Registered Categories

Monosodium Glutamate, Healthcare Dietary Supplement (Propolis, Propolis Liquid, Royal Jelly), Health Food (Honey), Seasoning Powder (Chicken Powder), Seasoning Sauce, Convenience Sauce

Address

Block B, Tien Chu Industrial Centre, 52-62 Tsing Yi Road, Tsing Yi, New Territories, Hong Kong

Tel No.

2713 0171

Fax No.

2760 8843

E-mail

food@tienchu.com

Website

www.tienchu.com

Wits for Win

Customers first and honesty as our cardinal principle; inheriting the tradition and innovating constantly; rooted in Hong Kong and embracing global vision.

Company Profile

The Tien Chu (Hong Kong) Company Limited was founded in 1929 by the famous industrialist Mr Wu Yun Chu. The manufacturing factory established in To Kwa Wan, Kowloon in 1937, was a pioneer in Hong Kong's seasoning and chemical industry and the only MSG manufacturing factory in Hong Kong even until today. In 1981, when the Shanghai Industrial Investment (Holdings) Company Limited was established in Hong Kong, Tien Chu became a subsidiary of the Group. Nowadays, the Group has developed into an integrated enterprise with diversified business covering real estate, financial investment and food manufacturing.

Track of Glory

The founder of Tien Chu Mr Wu Yun Chu invented the method for production of Monosodium Glutamate via hydrolysis of protein of gluten in 1921, and the Chinese name of M.S.G., i.e. "味精" (Ve-Tsin) hence came into existence. Born in 1921 and registered in Hong Kong since 1929, Tien Chu is the flagship brand of The Tien Chu (Hong Kong) Company Limited. It has made remarkable achievements over the past century, commended as a label representative of Chinese national industries and one of the vanguards of Hong Kong's industrial brands.

Tien Chu condiments are well-received all over the world; its compound condiments include chicken powder, beef powder, sauce, mushroom flavoured seasoning powder, vegetable flavoured seasoning powder and etc, tailored to cater for different people's needs. Moreover, "Tien Chu Propolis Capsule", a healthy food introduced in recent years, is gaining popularity.

Tien Chu is proud to be a winner of the "Gold Prize" in Philadelphia Exposition, the "Gold Prize" in Belgium Exposition and the "Gold Prize" in Chicago Exposition. Many great leaders and celebrities, including Jiang Jieshi, Mao Zedong, Zhou Enlai, Jiang Zemin, Zhu Rongji, Hu Jintao and Grantham (a Hong Kong Governor during the colonial rule) ever highly praised Tien Chu for its outstanding achievements, remarkable contributions during the World War Two and its significant role in the development of Hong Kong industry.



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